Vice President of Sales and Marketing

Tony Harris joined iV4 in November of 2015 as Director of Sales. Tony’s professional career includes 20 years of Sales and Sales Management. He utilizes a consultative sales approach to connect with customers and prospects to ensure the solutions provided meet customers’ goals.

“I walk in with my Microsoft Surface and iPhone, and that’s about it. Because my job is to learn about the customer's goals and situation, and find out if we’re a good fit. That’s why the most important thing I do in a meeting is ask questions and listen.”

“I love sales. I like the competitiveness and challenge of it. I like solving client problems. And I really enjoy working with people. I’m also pretty outgoing and optimistic and I keep things in perspective.”

Until 2011, Tony was the Vice President of Sales and Marketing for one of the premier printing companies in upstate New York. “I had a lot of fun doing what I did. I learned a lot about sales and management and leadership. But I wanted to be part of an industry that was growing and evolving. And that led me to consider technology. It turned out to be a great move.”

Tony grew up in Batavia, N.Y. He was a sports-crazed young man—a sprinter on the track team—and he had a strong interest in creative writing. Which led him to dream about a sports journalism career. He earned a degree in communications from SUNY Brockport and had a journalist job lined up. But then the offer was put on hold. He took a job as a sales rep/graphic designer for a small printer where he started a career in the printing industry serving Fortune 500 clients.

Tony and his wife live in Rochester with their two daughters. In the winter the family enjoys skiing as often as possible and during the summer his time is split between his daughters’s lacrosse games, gardening, golf and road cycling. Tony is also a die-hard Boston Red Sox fan: He was in Yankee Stadium for Curt Schilling’s famous ‘bloody sock’ game. “If I could do my job in a t-shirt, flip-flops and a Red Sox hat, I would.”



Tony Harris